Rocket Fuel: The One Essential Combination That Will Get You More of What You Want from Your Business

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Leader’s Edge (Leadership)

Rocket Fuel: The One Essential Combination That Will Get You More of What You Want from Your Business

By Gino Wickman and Mark C. Winters

BenBella Books, 2015, 208 Pages

Summary

This book put forth a simple thesis. The authors suggest that the best run organizations have a visionary leader and an integrator. The former is responsible for direction, ideas, and innovation. The latter focuses on execution. The book lays out an approach to structuring organizations for success by delineating these roles, how the two serve best, what other roles are necessary, and how these two very different leaders work well together.