Most missions agencies have Crisis Management teams and plans in place, but no or limited Crisis Communications teams or plans. 

How do you know if your marketing is furthering your organization’s mission? And how do you help others see the value of your marketing efforts?

Your organization’s brand consists of much more than your logo. It is what distinguishes your organization from others. In this new normal, fortifying your brand is critical! In this webinar we’ll explore your brand name, mark, promise, voice and standards along with key criteria that can make your brand distinctive and memorable. Join us to learn how to enhance your brand with tangible tools and techniques to build brand equity.

Why is it hard to get people to take action even if the value is obvious and something that they desperately need? It’s often because of how people believe what you claim/promise.

Join Heather Pubols, as she shares key techniques to help you successfully share sensitive stories without compromising safety.

Simon Sinek says, “People don’t buy what you do, they buy why you do it.”