Webinar: Sharing Your Story: Becoming a Media-Savvy Communicator
A Peer-2-Peer Webinar for Communications and Marketing Professionals
Description:
Today’s 24/7 news cycle environment requires mission leaders to understand how to successfully work with reporters and media influencers to best advocate for their missions. During this webinar, you will learn how the media works, tips for proactively sharing your organization’s stories, do’s and don’ts in an interview, and how to communicate in a crisis.
Presenter:
Vicky Mixson joined Wycliffe USA in 2012, and currently serves as Executive Vice President and Chief Communications Officer. She provides strategic oversight to the organization’s Communications, Marketing, Church Relations, Partnership Development, and Guest Experiences departments. Before working at Wycliffe, she was a communications consultant for clients in the agribusiness, higher education, banking, and transportation sectors. Vicky attended the University of Florida, receiving a Bachelor of Science with honors in journalism and public relations. She is accredited in public relations by the Public Relations Society of America (PRSA).
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