Messengers: Who We Listen To, Who We Don’t and Why

How we view the people with whom we communicate is just as important as the message they deliver. In this book, Martin and Marks detail the primary attributes that we use to pass judgment on messengers. The book is filled with psychological and sociological studies which run the gamut between being predictable and quite contrarian. By learning these attributes, which are divided between hard and soft categories, the author’s premise is that we can become both better messengers and better receivers.