LoginJoin Missio NexusLogin

10/40 Window: People or location?

EMQ article Members onlyGlobal Strategies

By José Cruz Parada | The 10/40 Window highlights regions where people have least access to Christianity. It encourages Christians to focus missionary efforts on those areas. However, it has led to neglect of diaspora populations, such as Muslims living in the US, who also need outreach. Parada argues that mission…

This one is for members

Missio Nexus members can read this on the member site. Membership also opens the rest of the library, the research and the cohorts.

Read on MissioNexusAbout membership

More like this

All EMQ articles
Community gathering by a river in a rural landscape with palm trees.EMQ article Members only

Reframing Mission Support for the Majority World

By Gillian Mwaura (Edube) | African participation in global mission is expanding, yet this movement will not be sustained by replicating imported funding systems. Many prevailing models, shaped in Minority World contexts, fail to reflect African economic patterns, communal values, and cultural realities. Majority…

Finance Admin and LegalGlobal Strategies
15 Jul 2026
Group of women in colorful traditional clothing shopping at a market.EMQ article Members only

Remember the Women: The Need to Recognize Gender Dynamics in Church Planting Movement Strategies

By Eliza Kettering | Many church planting strategies suggest the importance of the familial web of relationships for the spread of the gospel. These strategies emphasize the speed in evangelizing within a family after coming to faith.

Global StrategiesPeople Care and Development
15 Jul 2026
Person looking out large arched window with ocean view and decorative design.EMQ article Members only

What’s in a Name?: Using Different Languages’ Names for God

By Mark Durie | Many Christians are unsure whether it is okay to use Allah and Isa for God and Jesus. In many Muslim-majority contexts, believers do use these names. However, patterns vary in the use or avoidance of these names. Iranian believers use Isa but not Allah. Malay believers use Allah but not Isa. Recent…

Global Strategies
15 Jul 2026