Branding kit

Show you’re part of the network

Members are welcome to use the Missio Nexus logo to show their affiliation on websites, event materials, presentations and social media. Download the files below and use the guidance on this page to keep the brand consistent.

Logo pack: 28 SVG files (ZIP) · Guidelines: 31-page PDF

Member badges

Wear the badge

The member badge is the simplest way to show you’re part of the network. Add it to your website footer, partner page, email signature or event materials. Choose the version that stands out best against your background.

Download all badges

The badge is for current members only. Use SVG for websites and print, and PNG for email signatures, slides and social graphics.

Logo files

Pick the logo,
then the
background

Each logo comes in a version made for each approved background colour. Choose the file that matches the background you’re placing it on. The colours are already set, so there’s nothing to adjust.

Download all logos

All four lockups

Using the logo

Keep it clear and consistent

The logo works best when every member uses it the same way. A few simple rules keep it recognisable wherever it appears.

How to use the Missio Nexus logo
Do’s Don’ts
Use the files as suppliedDownload from this page and place the file as is. The colours and proportions are already correct.Stretch, squash or rotate itAlways resize from a corner so the proportions stay the same, and keep it upright.
Match the file to the backgroundPick the version made for the colour behind it. On a colour not listed here, use the white or black version, whichever reads more clearly.Recolour any part of itDon’t change the colours of the words or the weave, or mix colours across the four pieces.
Give it roomKeep other text, logos and graphics a comfortable distance from the logo so it stands on its own.Add effectsNo drop shadows, outlines, glows, gradients or transparency.
Keep it readableIf the words in the logo become hard to read at small sizes, switch to the submark or the mark.Rearrange or redraw itDon’t move the mark and words apart, retype the name in another font, or combine the logo with your own.
Use calm backgroundsOn photos, place the logo over a simple area, or on a solid panel, so it stays legible.Use the previous logoReplace the old Missio Nexus logo wherever it appears with one of the files on this page.

About the weave

The four pieces of the mark are always coloured in matching pairs: the top and bottom pieces share one tone, and the two side pieces share its partner tone. Every file on this page is already coloured this way.

  • Top and bottom
  • Left and right
Brand colours

One palette.
One mission.

A warm, grounded palette built for the global-missions space. Use it in a 60 / 30 / 10 ratio — Global Green leads, the secondary neutrals support, and the orange accents make the statement.

Primary

The dominant colour. Backgrounds, headings and dark sections.

  • PrimaryGlobal Green
    Hex
    #003E41
    RGB
    0 · 62 · 65
    CMYK
    93 · 57 · 60 · 48

Secondary

Supporting neutrals — about half as much as the primary.

  • SecondaryAlabaster
    Hex
    #F9EBD1
    RGB
    249 · 235 · 209
    CMYK
    2 · 6 · 18 · 0
  • SecondaryGravel Road
    Hex
    #595755
    RGB
    89 · 87 · 85
    CMYK
    62 · 55 · 56 · 30

Accent

Statement colours. Use sparingly for CTAs and emphasis.

  • AccentSunset Harvest
    Hex
    #FF7B01
    RGB
    255 · 123 · 1
    CMYK
    0 · 64 · 100 · 0
  • AccentVibrant Fire
    Hex
    #FF5B02
    RGB
    255 · 91 · 2
    CMYK
    0 · 79 · 100 · 0
  • AccentFoggy Runway
    Hex
    #D5D6D0
    RGB
    213 · 214 · 208
    CMYK
    16 · 11 · 16 · 0
  • HEX · WebUse for on-screen and web design.
  • RGB · ScreenRed, Green and Blue — for digital screens, video and presentations.
  • CMYK · PrintCyan, Magenta, Yellow and Key — for printed materials.
Talking about Missio Nexus

Describing your membership,
word for word.

When you mention Missio Nexus in text, use this language so the network is described the same way everywhere.

The story behind the mark

What you’re showing

The mark is four woven pieces that only form a complete shape together. That’s the whole idea behind the association: no ministry accomplishes the Great Commission alone.

Read the full brand story
  1. Isolated mission leaders don’t always realise they need each other.

  2. Varying perspectives and experiences make mission leaders stronger together.

  3. Missio Nexus is the spark that connects and brings mission leaders together.

  4. The Great Commission is accomplished when leaders collaborate.

Need something else?

If you need a different file format, a co-branded layout reviewed, or aren’t sure which version to use, contact the Missio Nexus team and we’ll help.