The Double Opt-In Introduction

In an age where inboxes are crowded and trust is fragile, the double opt‑in email introduction has become one of the most respectful and effective ways to connect two people. Instead of assuming that both parties want to meet, this method ensures that each person explicitly agrees before an introduction is made. It’s a small step that dramatically improves the quality of networking.

At its core, a double opt‑in introduction works like this:

1. Person A asks you to introduce them to Person B.
2. You let Person B know about Person A’s interest, with background information. You can assure them that they are free to decide on follow-up.
3. You tell Person A that Person B is aware of the request and that it in their court.

Do not write an email copying both people, forcing the introduction.

This simple courtesy protects everyone’s time and attention. It prevents awkward cold intros, reduces unwanted pitches, and signals that you value consent and professionalism. For the person being introduced, it creates a sense of agency. For the person requesting the intro, it increases the likelihood of a warm, receptive conversation. And for you—the connector—it reinforces your reputation as someone who makes thoughtful, high‑quality connections rather than indiscriminate ones.

In a world where relationships drive opportunity, the double opt‑in approach elevates the entire experience. It’s efficient, respectful, and surprisingly rare. This is exactly why it stands out.