Time
Thursday | 1:45 PM
Primary Audience
CEOs, COOs, CMOs, executive directors, brand strategists, marketing and communication leads
Description
At the end of the day, your brand is your reputation. Have you ever wondered what your organization’s reputation looks like from the outside-in? Imagine this: It’s December 23 and a donor wants to donate $5000 to an organization. He or she stumbles upon your website, clicks your Facebook page, watches your ‘about us’ video and scrolls through your newsletter. Do you think your website and content has the stopping power and clarity to grab their attention? Is your brand sticky enough to make them want to learn more and engage? Over the past 4 years, Rethink Creative has used Brand Score, a proprietary subjective measure, to evaluate and benchmark brands in four fundamental areas: Visuals, Voice, Social Presence and Web Performance. Join us as we share about how to find your organization’s Brand Score and use this measure to increase donor engagement and ultimately build trust.
Presented By


Session Recording
Login Required
The following content is accessible for members only. You have reached this page because you are either not logged into your member account or you are not a member of Missio Nexus.
Let’s get you access!
- If you are a member, log in below.
- If you are not a member, please explore our membership options and benefits.
- If you are a member, but do not remember your login information, select “request password” below.
- If you are a subscriber to EMQ you are not a member of Missio Nexus, but we want to invite you to convert your subscription to a membership which will give you access to all member benefits. Call 678-392-4577 or email us to make that happen.