A Peer-2-Peer event for Communications and Marketing professionals
Every second, there are over 63,000 searches on Google. Every day, there are over 5.6 billion searches on Google. Compare that to 1998 when there were only 10,000 searches on Google each day. That’s a 560,000x increase in daily search volume! Let’s be clear: there are real people behind these searches. Real people with real problems looking for real answers. Far too often, Christian ministries get left behind in the search results. This is a big problem and I’m on a mission to change this. In this webinar, I will show you why it is so important to develop and optimize high-quality content targeted at answering people’s questions and alleviating their frustration. I will introduce you to the best practices in SEO and discuss the importance of collaboration in making the gospel known through your website.
Presenter: Cole Shiflet is a social entrepreneur, editor, and aspiring pastor. He co-leads Accelerate, a digital marketing agency with a focus on SEO and content marketing. Accelerate exists to help make it easier for faith-driven businesses and ministries to make the gospel known. Previously, he’s worked with The Gospel Coalition, Radical with David Platt, and spent 8 years working with a web development agency. During his time in college, he co-founded a campus ministry called Multiply Groups and an editorial ministry called Anchored Passion. He is a member of Redeemer Community Church in Birmingham, Alabama.
Missio Nexus encourages interaction on diverse and difficult topics. Be aware that the information shared in this event may not reflect the views of the Missio Nexus staff, board, or other community members.